"B2B": Buddy-to-Buddy instead of Business-to-Business!
agileminds.substack.com
When companies do business with other companies, we usually speak of B2B, which is short for business-to-business. If, instead, products are sold by a company to private individuals, or consumers in general, this is referred to as B2C, business-to-consumer. Whether a company markets variant 1 or 2 products has a huge impact on almost all areas: sales, marketing, product management, etc.
"B2B": Buddy-to-Buddy instead of Business-to-Business!
"B2B": Buddy-to-Buddy instead of…
"B2B": Buddy-to-Buddy instead of Business-to-Business!
When companies do business with other companies, we usually speak of B2B, which is short for business-to-business. If, instead, products are sold by a company to private individuals, or consumers in general, this is referred to as B2C, business-to-consumer. Whether a company markets variant 1 or 2 products has a huge impact on almost all areas: sales, marketing, product management, etc.